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With surfing’s ever growing popularity the beaches and breaks are more crowded than ever before.  Due to the increased number of surfers in the water it’s EXTREMELY important to know the basic rules of surfing etiquette to keep both yourself and other surfers safe and... Continue Reading

The Longboard Crew just sent over another rad little edit!!! This one features the newest member of the Ambassador crew Dosko!!! The boys have been hitting every jam within a hundred mile radius and the trophies and accolades just keep staking up!!!! Longest slide, best trick,... Continue Reading

As always we do what we can to keep it fresh!  Keeping with that we just received a large assortment of Independent gear here at the shop!  Tees, Long Sleeves, Hoodies, Hats, Belts, Button Downs, and yes the “TIME TO GRIND” Indy Alarm Clock!!! Continue Reading

GoPro cameras are used by more pro surfers, surf filmmakers and stoked enthusiasts than any other camera in the world. The HD HERO2: Surf Edition is the most advanced GoPro camera yet. Wearable and surfboard mountable, waterproof to 197? (60m), capable of capturing professional... Continue Reading

Surfing is THE BEST!!! There is no reason not to give it a try if you haven’t yet. The majority of people who give it a go often opt for taking a lesson. I mean it make sense, you get to go out with someone who knows the surf, the etiquette, and can provide you with a board... Continue Reading

Stephanie Gilmore (AUS), 24, has claimed her 5th ASP Women’s World Title today, winning the Roxy Pro Biarritz over Tyler Wright (AUS), 18. Today’s incredible achievement puts the young natural-footer in an elite class of surfers to win five or more ASP World Titles, overtaking... Continue Reading

First published in 1964, Skateboarder magazine was integral to the birth of modern skateboarding. With the Skateboarder Magazine by Vans collection, Vans’ designers re-created Skateboarder clothing classics as well as drew inspiration from the pages of Skateboarder that... Continue Reading

G-CODE!!! Words to live and die by. Bryan Herman’s third Emerica pro model is a thinner, low profile skateboard shoe with a one-piece seamless toe for no blow-outs, Foam Pro 1 footbed for comfort and Non-Slip Desert Grip™ to help keep ya skills up. G-CODE!!! for life!... Continue Reading

A World traveler, a socialite, and a philanthropist, Doris Duke was a woman who loved to play.  A new exhibit at her Newport RI mansion reveals the sporting side of the noted heiress and historic preservationist’s personality. See some 200 surfboards representing all the... Continue Reading